Leveraging IT and Telecommunications Developments for your business

Leveraging IT and Telecommunications Developments for your business

S. Jakarasi

IT and Telecommunications developments in the last five years or so have been so phenomenal that businesses need to monitor these developments and see how they can leverage on some of them to remain competitive and profitable. You can now even run your business from home as a result of advancements in telecommunications.

There are a number of IT and telecommunications developments that businesses need to evaluate.

The emergence of cloud services has revolutionised the Internet from just being a communication and an entertainment platform to a commercial and business process automation platform. You can access your office from anywhere through cloud computing. Cloud computing is a process where companies use a network of remote servers hosted on the Internet to store, manage, and process data, rather than a local server or a personal computer. Cloud computing will make it very convenient for marketers or other business people to get information from anywhere in the world by connecting to the internet and access the information as and when required.

It is now a priority for businesses to have an online presence. Business leaders should not be satisfied by just using the Internet to have their company websites or in using internet for email communication, but they should be looking at how they can leverage Internet to support their business models.

Some of the IT developments to tap into are the Web of Things/Internet of Things where just about everything we interact with can link to a computer.  Our homes, our cars and even objects on the street will soon be interacting with our smartphones and with each other seamlessly. This will transform and revolutionise marketing, as consumers will be able to access digital products from advertisements in the physical world. We will no longer need to do all computing work seated at a desk because we will be able to interact with our environment anywhere.

The telecommunications sector, which is at the epicentre of all these Web of Things or Internet of Things developments, needs to gear itself to ensure that there is uninterrupted broadband connectivity. Telecoms network operators should focus on providing data services that are high quality, reliable, and affordable as these developments unfold.

The emergence of Web of Things means that a number of “connected things” continue to grow as mobile and “smart” device utilization and connectivity continues to expand. The results of a Global Mobile Consumer Survey in the US concluded that consumers look at their devices over 8 billion times a day in the aggregate.

This results in quite a lot of traffic for the telecommunications industry. But wait until Web of Things becomes pervasive then traffic is expected to grow exponentially as close to 50 billion devices are expected to be connected by 2020 and this will require mobile connectivity. It will be an opportunity for telecommunications companies to increase their revenues through network connectivity albeit huge investments will have to be made.

Big developments in the telecommunications sector like the emergence of fifth generation mobile networks (5G) which promises more speed and greater efficiency, will be a boon to “connected things” or Web of Things. Network operators will benefit a lot from 5G because it will also address network congestion, energy efficiency, cost, reliability, and connection to billions of people and devices. Obviously the rollout of this technology might be a few years to come but it’s definitely going to bring a lot of changes to businesses especially the way businesses will market their products and services.

Mobile payments (mPayments) have been gathering momentum. A survey carried out by Deloitte’s has found that there has been nearly a fourfold increase in the use of mPayments technology from 2014 to 2015. Deloitte’s found out that more handsets are being equipped with Near Field Communication (NFC) chips which allow for mPayments.

Retailers are upgrading payment systems in response to regulatory pressures and consumer demand, and businesses of all types, from fuel stations to coffee shops, are implementing point-of-sale technology that allows customers to pay using mobile devices. It’s definite that mPayments will finally become a payment method of choice for many consumers in 2016 and further.

These developments will mean that business processes should be reengineered so that all processes are optimised and therefore are geared to react to environmental issues and opportunities as they occur. Businesses need to be agile.

Telecommunications network carriers will have to deal with a lot of communication traffic generated by smart devices, such as smartphones and tablets. This huge data that’s being generated by these smart devices through social media and business transactions is creating so much challenges as to how the data can be managed.

The data volumes are too large to manage and it’s travelling faster giving business leaders less time to react. It is therefore crucial for businesses to be thinking ahead to put in place the right network communication and management infrastructure that can meet these demands.

About the author

Stewart Jakarasi is a business & financial strategist and a lecturer in business strategy and performance management. He provides advisory and guidance on leadership, strategy and execution, and on how to build and sustain high-performing organisations. You can interact with him on the following contacts: sjakarasi@gmail.com or +266 58881062 or on whatsapp +266 62110062

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